Plang Phalla

Helping SMEs Grow with Smarter, Data-Driven Digital Marketing
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146 Articles
A digital marketer verifying online claims using AI tools.
Digital Branding

Fact-Checking & Citation Systems for Brand Safety: How to Protect Your Reputation Online

Human editor reviewing AI-generated text under red warning lights.
Content Marketing

Editorial QA for AI-Assisted Drafts: Building Hallucination Guardrails to Preserve Trust and Accuracy

Digital marketer standing in front of futuristic data pillars symbolizing SEO structure and UX design.
Search Marketing

Pillar Pages for 2025: The New Standard for Format, Depth, and UX

Marketer analyzing AI-generated summaries with transparent metrics dashboard.
Content Marketing

Case Study Patterns That Win Trust in AI Summaries: Proven Frameworks for Credibility and Adoption

Marketer transforming webinar into SEO content assets.
Search Marketing

Webinar SEO & Post-Event Repurposing for Search: How to Turn Your Webinar into a Traffic-Driving Asset

Surprised marketer illuminated by screen with text ‘Still Works 2025.
Conversion Optimisation (CRO)Performance & Analytics

Lead Magnets That Still Work in 2025 (and Why): Proven Tactics That Drive Real Leads

Person gazing at a glowing AI snippet box on a landing page.
SEO & AI

Landing Page Templates That Earn AEO Snippets: Designing for the Future of Search and Conversion

Marketer testing pricing strategies to improve lead quality
Marketing AnalyticsPerformance & Analytics

Pricing Page Experiments That Lift Pipeline Quality: Data-Driven Strategies for Better Leads

Split image of reader skimming and diving deep into content.
Marketing AnalyticsPerformance & Analytics

Conversion Rate Optimization for LLM-Skimming Visitors: Balancing Instant Answers and Deep Dives

Person amazed by digital knowledge hub with semantic bridges glowing in neon light.
SEO & AI

Semantic Internal Linking for LLMs: Hubs, Bridges, and Context

Marketer overwhelmed by risks of programmatic SEO at scale.
Search Marketing

Programmatic SEO at Scale: Risks, QA, and Governance

Marketer trimming outdated web content to optimize crawl budget in 2025.
SEO & AI

Content Pruning in 2025: Keep, Merge, or Kill for Crawl Budget